In the office building where I there is a resident dentist with a full service surgery, incredibly convenient for the thousands of employees for check ups, cleaning and repairs; no need to book time off work, just nip down and then back to your desk.
However, recently they’ve started to promote a new service that they are offering to clients; botox and restylayne, non invasive surgical procedures.
Bad day at work? Noticed new frown lines in the lift mirrors? Late night in the office? Let us ease away your troubles with a shot of botulism in your forehead or have your lips filled with hyaluronic acid.
I find it both laughable and somewhat sad that these types of procedures are so readily available in the workplace. What message does that send out to people? Especially women already concerned with ageing; should they nip downstairs in their lunch hour? Statistics indicate that 9/10 women are dissatisfied with their appearance, that’s a huge number, the majority of whom are probably “perfect.”
Beauty addicts are fed new creams and treatments by an industry which in turn makes huge profits by feeding off their insecurities. I’m as guilty as anyone in this cycle, I’ve always loved make up and beauty products, my dad used to say I was an ad man’s dream, always wanting to buy the next hot thing. Only this month I’ve developed a new found obsession for hydrating skin serums. (Avené and Givenchy since you ask).
However there is an increasing obsession with quick superficial, surgical fixes rather than spending time addressing the problems causing the insecurities. Plastic surgery doesn’t come without health risks but young girls just seem to fix their eyes on the desired end result and not the potential implications if it all goes wrong.
All too often young girls see women achieve shortlived celebrity because they appear on a reality show, take their clothes off or date a succession of footballers. The more naïve girls believe this type of fleeting fame will lead to a lifetime of happiness; it doesn’t.
Earlier this month Claudia Aderotimi died after travelling to the US to undergo a silicone bum implant to enhance the shape & size of her bum because she believes it would increase her chances of being a top hip hop girl in videos. Worryingly, she’s not the first to die from complications after surgery; Solange Magnano, a former Miss Argentina, died after undergoing the same procedure in 2009.
I’m not saying I’d never elect to have plastic surgery, who knows how I’ll feel as I get older. Hell, I’d love a bigger, firmer arse but there is no way I’m going to risk my life to achieve it. What makes some women believe it’s worth such a grave risk?
It would appear that The Stepford Wives was eerily prophetic; some women would rather make themselves look like similar fembots rather than celebrate the diversity of beauty.